Budgetable, a free online money management tool, announced today the launch of an unprecedented new deals platform that provides targeted deals, coupons, and offers based on a customer's purchase history.
Budgetable was created to address the growing popularity among consumers to take advantage of online deals and offers from their favorite stores. This growth has been fueled by the slew of popular daily deal sites that have hit the web in the past couple of years. Budgetable, however, fulfills this demand in a revolutionary way by providing users with targeted deals from the stores they shop at the most, rather than simply random or location-based deals.
Budgetable works by connecting to the user's bank and credit card accounts. By analyzing transactions, Budgetable identifies the stores users shop at the most. Budgetable users can then browse a personalized grid of thousands of deals from their favorite places, and set deal alerts for individual stores.
"Budgetable is a game changer," says Ryan Bales, Budgetable's founder. "Up until now, you have had to search for deals from your favorite stores. Budgetable does this for you, so you can take advantage of great deals on a more regular basis, and save more money."
Merchants are also using Budgetable to reach existing customers in a whole new way. By providing deals to customers through Budgetable, merchants can eliminate the difficult and expensive process of collecting customer information and directly soliciting deals, offers, and sale announcements.
Budgetable currently connects to over 10,000 financial institutions in the U.S. and Canada.
Read more about Budgetable, and up-to-date news on the Budgetable Blog.
Founded in 2011 by Ryan Bales in Boulder, Colorado, the concept behind Budgetable arose after realizing that his favorite stores had tons of amazing deals, coupons, and offers that he never knew existed. The result is Budgetable –the first app that links to a user's bank to provide personalized deals and offers based on purchase history.